Concentric | A Digital Creative Studio
/ Foreign Affairs
Foreign policy magazine gets a modern day redesign
UX / UI Design, Mobile Design
Foreign Affairs, a publication from the Council on Foreign Relations selected Concentric to redesign their online presence after they had completed an extensive rebrand of their print magazine. Our goal was to align the website identity to the new publication design and create a more compelling user experience to better connect their audience with the respected brand. The new site deployment included unprecedented access to print archive articles dating back to 1961, original online-only content and interactive long-form editorial features. An additional component of our work comprised redesigning the registration and e-commerce process, enabling visitors the ability to preview and purchase individual articles, reports and books.

After completing the redesign of the Foreign Affairs website, we worked on the companion mobile site. Since there was no existing mobile platform, the project presented an exciting opportunity to start with a blank slate. We wanted to establish a strong framework that enabled easy access to the breadth of Foreign Affairs articles, reports and discussions. We worked closely with the Foreign Affairs team to make sure the content organization and navigation structure was intuitive and that the interface was optimized across mobile viewports. Since the launch, the mobile website has received great reviews as well as industry recognition. We were happy to lend a hand and honored to be a part of the project.

/ Share

Facebook Twitter Pinterest

“Foreign Affairs shares a commitment to new ideas and smart solutions, and it was refreshing to work with a design studio in which the principals worked alongside us throughout the entire process.”
David Kellogg, Publisher of Foreign Affairs